How to Create Your First Group Training Program (Step-by-Step)
One-on-one coaching is rewarding, but it has a hard ceiling. You can only trade so many hours for dollars before you burn out. The logical next step is group training. It allows you to serve more people, build a community, and create a more scalable business model. Here's how to build your first one.
Step 1: Define the Program's Core
A successful group program is built on a specific, shared outcome. You can't be everything to everyone.
Step 2: Structure and Price the Offer
How will you deliver the program, and what will it cost? Clarity here is key.
Step 3: Build the Program Assets
Now it's time to create the actual content. Don't overthink it. Simple and effective is the goal.
Programming for a Group
The key is to provide progressions and regressions. For each exercise, offer an easier and a harder variation. This allows you to cater to different fitness levels within the same program.
Step 4: Launch and Fill Your Group
Your launch strategy should create urgency and excitement.
Step 5: Deliver an Unforgettable Experience
Getting clients is one thing. Keeping them and turning them into raving fans is another.
In group coaching, you're selling a system and a community, not just your time. The programming is standardized, and the support is communal. It's less personalized but more scalable.
At a minimum: a way to deliver workouts (like TrainingPro), a way to take payments (like Stripe), and a place for the group to communicate (like a WhatsApp group). A platform like TrainingPro can combine the first two.
Your first group program won't be perfect. But it will be a massive step forward in building a more sustainable and profitable fitness business.
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